Frequently Asked Questions

advisory firm

Q?

Who is Blue Chip Macro?

A.

Blue Chip Macro is an independent fee only Registered Investment Financial Advisor that was founded in 2002 and is based in Santa Monica, California. We are registered in California and Texas and primarily serve the Los Angeles area.

We offer a comprehensive suite of financial advisor services which include financial planning, asset management, business consulting, retirement planning, estate planning and tax planning to name a few. We are an independent financial advisor firm; not affiliated with any investment firm, stock advisor, investment bank or insurance company.  To learn more visit here.

Q?

What should I expect in the financial planning process?

A.

Our process begins with a “get acquainted” meeting. We will review information you provide regarding your financial situation.  We want to know about your personal goals, values, concerns, dreams, and past experiences.  The financial planning process entails discovering where you are now and where you want to go.  We work together to establish and prioritize objectives. We’ll review the problems and opportunities facing you, examine alternatives and make recommendations and action steps. The last step is assisting you in implementing those recommendations. You can learn more about the step-by-step process on the Financial Planning page.

Q?

How is Blue Chip Macro compensated?

A.

Blue Chip Macro works for you as we are a fee based financial advisor. We are not affiliated with any broker-dealer, and we do not accept any commissions, 12b-1 fees, referral fees or “kickbacks” of any kind.

Overall, our fee schedule is segmented in two ways: a fee based on the percentage of assets managed or an hourly/project rate.  To learn more see our fee schedule here.

Q?

What can Blue Chip Macro really do for me?

A.

As we begin to understand you and what your financial goals are, we help you grow, protect, enjoy, and safely transfer your wealth to your chosen heirs. We will help clarify your financial objectives and desires and provide the framework to help you obtain your goals. We will monitor your progress and make sure you are on a steady course to your own financial freedom and independence.

For almost 20 years, Blue Chip Macro has invested in and performed small business consulting. Our equity investments have ranged from $50,000 to $5 million. We are different than most business consultants as we lay out a plan to help your business, are open to investing money and then help execute the plan!

Q?

Why is it important that Blue Chip Macro holds itself out as a fiduciary?

A.

Blue Chip Macro is an independent financial advisory firm that holds itself to a Fiduciary Standard which occupies a special trust and confidence when working with a client. A fiduciary is simply someone who represents your interests, even above their own interests. As a fiduciary, we are required to act with undivided loyalty to you as our client. This includes disclosure of how we are compensated and any corresponding conflicts of interest.

Not every financial advisor accepts this fiduciary duty. For example, some brokers are held to the much lower standard of suitability.  This standard of care means an advisor need only suggest products that are suitable for your objectives and no disclosure is required for possible conflicts of interest. The introduction of compensation by commission also introduces a conflict with acting in your best interest first and foremost.  We have a short video about the importance of being a Fiduciary here.

Q?

Who has custody of my money when I hire you to manage it?

A.

Blue Chip Macro never has custody — physical possession or access to your money.  Client assets are held at E*TRADE in an account registered in your name and social security number, or a tax identification number for trust accounts.

Q?

What are your Investment Principles?

A.

Our philosophy is to manage your assets in a way that works best for you.  We will attempt to design your portfolio to achieve its targeted rate of return without taking on more risk than necessary. You will have your own tailored Investment Policy Statement that mandates and establishes your goals, policies and procedures.

Using our patent pending risk and investment algorthims we will protect and grow your money!  To learn more about our investing principles visit here.

Q?

Do you guarantee any rate of return for my investments?

A.

No, it is illegal for an investment advisory firm to guarantee returns. However, we devote a lot of time, research, and experience in adopting best practices which we believe will help you meet your return goals.

Q?

My question is not in the list above. How can I get an answer?

A.

Please email your question to us at info@bluechipmacro.com or feel free to give us a call at (800) 913-5117.